Our specialties

We craft elegantly written and smartly designed websites for entrepreneurs, small business owners, and self-employed people like us who love beautiful words and tailored touches. And we put love and smarts (!) in every pixel.

There are two services we offer to support you and your vision for your work.  We’ll write your entire website, or just a few pieces, as you require. And then we would love to bring it to life online with a website that feels so perfectly you.

The writing

The words on the page are how your clients come to know you, how they come to like you, and how they come to trust you. They’re also how they come to describe you to their friends. And, maybe most importantly, they are how you describe your work to yourself, how you fully appreciate its unique meaning. Having the right writing for your business can connect you with your ideal client and super-charge your word-of-mouth marketing better than anything else (especially if they’re being written by an award-winning writer and marketer who really wants you to succeed doing work that matters). All of these writing services include up to two rounds of revisions.

You can choose from:

  • The Happy Homepage package ~ writing your most important landing page
  • The All-Important About Us package ~ writing your second most important landing page
  • The Oh-So-Irresistible Offer Page ~ writing a landing page for a specific offer, service, product, or program
  • The Well-Worn Keyboard package ~ writing your homepage, about page, service overview page and contact page

Let’s dive in to the writing if:

  • you want to have an easier time describing to others what you do, and why it’s important
  • you want your website to do more of the “marketing stuff” for you
  • you want the language of your website to be a comfort to those you can help even before you meet them

{writing services start at $1400}

“I think I might like a hand with a writing project. What’s the next step?

The design

Together we’ll turn business dreams and words into an artfully composed website (that you’ll be able to update yourself), with every little detail considered. Because there are no little details.

We’re crazy about texture, about layering, about delight. About making sure the fonts aren’t just lovely, but that they feel like your business’ personality. That the colour palette sets the right mood. That if you’re a healer, your site nurtures. If you’re a coach, it encourages.

The beautiful, warm, inviting design, that’s what we do as decorators…but we’re architects too. We study the science of marketing psychology and HCI (human computer interaction) – and hide it behind the Dupioni silk curtains. If you draw them back, you’ll see the highly usable navigation, code optimized for search engines, layouts that encourage site visitors to engage with you and take action… You are running a business after all.

Our clever little design packages include two creative template design options, and two rounds of revisions.

You can choose between:

  • The Pearl Button package ~ a top-to-bottom brand new, smart and beautiful website (custom template set-up, content uploading, and design)
  • The Sweetly Simple package ~ a beautiful and simple template for you to fill with content yourself

Our design services may be the perfect fit if:

  • you’ve got a business structure that works and words that sing but need the look of your business to match
  • you want your personal level of professionalism to be reflected in your website (which could nicely support you in raising your rates, for starters)
  • you want the important messages of your website to stand out (especially the how-you-can-help-them messages)
  • you want to feel really, really proud to tell people about your website and your work
  • you love beauty and want every aspect of your business to feel generous and sumptuous

{custom website design packages start at $3800}

“Yes, please, I want smarts and beauty in my online life.”

Free

Good karma

Pink Elephant clients tend to be people who carry their groceries in canvas bags, tip hard-working wait staff generously, and avoid stepping on sidewalk ants. So we thought it might make you kind-hearted souls feel good to know that a percentage of Pink Elephant profits are donated to not-for-profits doing important work. With the help of our awesome clients, we’ve supported Amnesty International, Free the Children, The June Callwood Centre for Young Women, Cancer Society, Hope for Children Foundation, Kiva and many others.

Fellow tree-lovers, you might also smile to know that Pink Elephant offices are powered by green energy and when we print it’s only on Forest Stewardship Council-approved papers.